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Audience Analysis and Segmentation 

The sites listed below provide resources to conduct audience analysis.


Resources for Addressing Health Literacy:

The sites listed below can help you identify ways to improve your health message and account for the health literacy demands of your audience.


CDC “Everyday Words for Public Health Communication” 


CDC Clear Communication Index: 



Resources for Creating Risk Messages/Visuals

The sites listed below provide resources to create risk visuals:


Resources for Pre-Testing Educational Materials

The sites listed below provide resources for pretesting educational materials or interventions:

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